Radiocentre’s Audio Ad of the Year Award, run in partnership with Campaign, is looking to find the best creative work in commercial radio advertising.
The award recognises the scripting, production and creative execution that make standout audio ads memorable.
Any ad that has aired on UK commercial radio over the last 12 months (since 1st September 2024) is eligible, with entry free of charge.
A panel of leading creative directors will review submissions and select a shortlist of three. Those finalists will be featured in Campaign, giving the industry a chance to see the best recent work. The overall winner will then be decided by Campaign readers through an online vote.
Judges will be looking for ads that demonstrate strong craft, originality and impact. Memorability and resonance with listeners will also be key factors in the decision-making process.
Entries close on 10 October 2025, with results to follow later in the year. Full details, including how to submit entries, are available from Radiocentre’s website.
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This story first appeared on radiotoday.co.uk