Audacy Sports 660 WFAN/101.9 WFAN-FM New York has announced a strategic partnership with digital sports media company Jomboy Media to air a weekly best-of show featuring content from Jomboy’s suite of programs.
WFAN will launch the partnership with a weekly one-hour show on Saturday, September 13 at 2pm focusing on Jomboy’s New York Yankees focused “Talkin’ Yanks” and some “standout moments” from across its network.
Audacy Chief Business Officer and New York Market President Chris Oliviero said, “WFAN and Jomboy Media both are committed to bringing Yankees fans the most relevant and engaging content of their favorite team whenever and wherever they want to consume it. Together, the combined influence and reach of both brands will elevate the experience for the pinstripe faithful and shine an even greater spotlight on New York’s all-time pastime, baseball.”
Jomboy CEO Courtney Hirsch commented, “WFAN is one of the most influential platforms in sports media, and partnering with them is a meaningful step in Jomboy Media’s growth. This collaboration lets us remain true to our roots while connecting with new audiences who are just as passionate about sports as we are.”
This story first appeared on radioinsight.com