Riverbend Communications launched Farm News/Classic Country “Farm Country 1260” on KNBL Idaho Falls ID.
KNBL had been silent from June 2024 until just before its license was to expire as Riverbend was evaluating the economic viability of continuing to operate the station. It previously was the parent signal for Classic Hits “Cannonball 101” K266AF Pocatello.
The station is now featuring a mix of Farm News and Classic Country utilizing programming from the Western Ag Network including agricultural news from 5am to 12pm and rodeo reports in afternoons.
General Manager Kevin O’Rorke stated to Riverbend’s EastIdahoNews.com, “Our goal is not just to entertain with the music, but really to educate and give farmers and ranchers as much information or access to people who have that information that can help them run a more profitable operation.”
This story first appeared on radioinsight.com