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AU & NZ

Community radio reinvigorating live music

The CBAA has partnered with Creative Victoria as part of the Victorian Government’s On The Road Again initiative to bring live music back to regional Victoria. With community radio a vital cultural hub for so many regional areas across Australia, this exciting project sees five Victorian community radio stations curate and produce a live music… Read More
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AU & NZ

Former Nova group sales manager Jack Byrne shares story behind media agency

Former NOVA Melbourne Group Sales Manager Jack Byrne (pictured) has shared his story of launching Hatched Media on the podcast Managing Marketing.Speaking with host TrinityP3 Senior Consultant David Angell, Jack talks about starting and running a media agency without having any experience of working in one.“…I originally came from the media sales side of things… Read More
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AU & NZ

Mythbusted: You can measure ad effectiveness in podcasts

ARN’s Corey Layton corrected the myth that you can’t measure ads in podcasts during yesterday’s IAB Audio Summit, so we went to Corey for more information about his myth busting statement.“There’s a perception of podcasts being the wild west, but that myth has been blown apart in recent years. Though as shown from the responses… Read More
The post Mythbusted: You can measure ad effectiveness in podcasts by Staff Writer appeared first on Radio Today. […]

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AU & NZ

Full year results for HT&E released

Revenue for ARN is up from $171.5m last year to $195.6m, according to HT&E’s 2021 financial report.ARN’s EBITA is up to $53.8m from $46.0m in 2020, while digital revenue grew by $3.1m to $9.4m.Podcast downloads are up by 64%.The full-year results for HT&E give the company a Net Cash of $189.1m.During the year the company settled its long-running… Read More
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AU & NZ

LiSTNR launches audio fiction pillar

LiSTNR has announced it will launch an original podcast audio fiction pillar with Zöe Foster-Blake’s book The Younger Man as the first title to be developed.LiSTNR will, in addition to creating episodic releases, also debut feature-length audio movies, the first of which will be Loraine Peck’s The Second Son, winner of the 2021 Ned Kelly… Read More
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AU & NZ

More companies eye-off Audioboom

Podcasting company Audioboom is receiving attention from a number of high-profile audio companies interested in buying the UK based service.According to an article by This Is Money, senior sources have confirmed that Sony Music is showing interest in buying Audioboom, joining a range of other competitors which might be interested in buying the company.Sony joins Amazon,… Read More
The post More companies eye-off Audioboom by Bray Boland appeared first on Radio Today. […]