ASIA

These are the five “non-podcast” winners of the  Radioinfo.Asia Podcast Awards.They are here because they form an integral part of the Podcast Industry which includes Publishers, Producers and Voice Talent.For that reason, People’s Choice voting for Podcast of the Year is unavailable.

We have a tie for Podcast Host of the Year. And they both work on the same Podcast… […]

GatesAir, a subsidiary of Thomson Broadcast dedicated to wireless content delivery, will showcase new low-power FM and DAB Radio solutions from its two flagship transmission product brands at IBC2023 that align with global radio broadcast trends. Highlights include an expansion of the award-winning Flexiva GX transmitter series to serve more low-to-medium FM power levels, and the European debut of an ultra-compact, second generation Maxiva family of DAB/DAB+ Radio transmission solutions to support a higher density of digital radio services in a single chassis. GatesAir exhibits at Stand 8.C82.“Working with broadcasters and partners worldwide continually brings new perspective to our product development teams about evolving customer needs, which makes IBC an ideal launchpad for bringing our latest transmission solutions to global audiences,” said Ted Lantz, Vice President, Product Line Management for GatesAir. “Our new FM and DAB Radio solutions carry the core space and cost-reduction benefits of our Flexiva and Maxiva transmission solutions into the next generation, with some new innovations that further raise the bar for operational efficiency.”Low-Power FM

GatesAir’s Flexiva brand has become synonymous with both analog FM and digital radio transmission. At IBC, visitors to the GatesAir stand will see an extension of the pure analog Flexiva GX family unveiled last year. Introduced in 5 kW and 10 kW versions, GatesAir added 50 W and 1 kW models at NAB Show 2023 that bring the impressive benefits of Flexiva GX transmitters to low-power broadcasters. New for IBC this year, GatesAir will introduce a new 3.5 kW model to bridge the gap between its low and medium-power Flexiva GX solutions.Flexiva GX provides radio customers with a strong power-to-size ratio for all five power levels by leveraging the latest LDMOS technology, packing exceptional power density into a compact chassis with overall efficiency ratings up to 76 percent. The engineering breakthroughs in power density, efficiency and footprint are made possible through the Flexiva GX’s design, enhanced by GatesAir’s third generation PowerSmart high-efficiency transmitter architecture. Flexiva GX transmitters also support N+1 configurations, enabling large national network operators to build very flexible and consolidated transmission sites that meet stringent uptime requirementsOptions include GPS receivers for SFN support, and GatesAir’s Intraplex IP Link 100e module. The latter integrates within Flexiva GX transmitters, enabling direct receipt of contributed FM content instead of requiring an external codec. This further reduces rack space requirements inside RF facilities with limited open real estate.DAB Radio NetworksGatesAir’s Maxiva brand was unveiled nearly 20 years ago, changing the game for high-efficiency UHF/VHF TV transmission design. GatesAir has since expanded the Maxiva brand to bring high-efficiency solutions to DAB Radio broadcasters. Chief among these solutions is the Maxiva MultiD Series of multichannel DAB/DAB+ radio transmitters, the second generation of which receives its European debut at IBC.The GatesAir Europe engineering team first developed the MultiD series to reduce the costs and infrastructure of per-site multichannel DAB broadcasting. The latest MultiD system design serves four independent DAB/DAB+ channels within a single 1RU chassis, instead of requiring a separate transmitter for each channel plus an external combiner and auxiliary hardware.The new MultiD system also increases flexibility for broadcasters by making it possible to broadcast four independent DAB radio services across different channel frequencies. Power output per channel can also now be built to each customer’s specifications, allowing broadcasters to establish unique power levels for each service. With such exceptional power output flexibility, MultiD systems are now configurable to serve virtually any combination of power levels for up to four DAB services. The ability to divide system capacity is also useful for MultiD systems that share different tenants – a common occurrence in road tunnels where broadcasters can effectively consolidate resources to ensure consistent coverage of their most important broadcasts.The company will separately announce two new Intraplex Audio over IP solutions closer to the show, demonstrating its continued strengths in developing codecs and services for a broader diversity of networking applications. IBC2023 takes place September 15-18 at the Amsterdam RAI. […]

Here they are: 17 winning podcasts from 18 categories as chosen by our esteemed panel of international judges.From these winners, the judges have chosen the best two to fly to Kuala Lumpur, Malaysia for Radiodays Asia in early September. We’ll reveal who those winners are in the next 48 hours.Now, here’s your chance to judge!

Listen and decide which you believe is the best of the winning podcasts in the Radioinfo Podcast Awards Asia. Scroll down to register your vote. We’ll reveal the People’s Choice Podcast of the Year, live on stage, at Radiodays Asia 2023.We still have four more winners to announce tomorrow: Podcast Publisher of the Year Indie and Major; Podcast Audio Producer of the Year and Podcast Host of the Year. Create your own user feedback survey […]

 Their verdicts are in. The judges have gone home. The final count is in progress.Tomorrow we will announce all the category winners in the radioinfo.asia Podcast Awards.Entries came from Malaysia, Singapore, China, Japan, Thailand and Vietnam to name a few. Tomorrow we’ll find out which country has won the most Awards across all our podcast categories.

What’s more, you will be able to listen to each one and make up your own mind and  vote for your favourites in the radioinfo.asia Readers’ Choice Podcast Awards.That’s not all. The Awards don’t end tomorrow. The next day, we will announce a representative from each of the two best entries overall, who will win a trip to Kuala Lumpur, Malaysia as our guests at the Radiodays ASIA conference in September. […]

Selling Radio Direct with Pat Bryson– I’m on a new soapbox. In the past few months, I’ve had the pleasure of accompanying salespeople on their sales calls. I’ve seen several “presentations”. I put presentations in quotes because what some people call a presentation, I call presenting a package. Now, I know that every station has SOME packages: sports, sponsorships, events. But many salespeople still grab a one-page package off the wall and take it to every client. Not only is there no customization, but I’ve noticed another alarming trend. This is the subject of my new soapbox and today’s newsletter.As we learn our products, we get pretty good at the “What”. These are the facts that explain what a client will receive by buying this package or campaign. We are so used to knowing what we mean by the “What”, that we often expect our prospects to know as well. For most of them, they have no idea!

15X 6A-7P, Mon-Fri.This is a typical “ask” I see. We understand what we mean, but our prospects don’t. Not wanting to seem uninformed, they don’t want to ask questions. But they are uncomfortable not understanding, so they don’t buy.Note: The frequency shown above is too low to be an OES Schedule. I use this example because it’s what I see way too often! We’ll save the OES discussion for another newsletter.Our next step after the “What” is to explain the “Why?” Why did you choose that particular campaign, schedule or package to present to that business? Linking the “What” to the “Why” requires understanding something about the needs and goals, likes and dislikes of that client. I had one tenured rep say to me, “After I talk to a client, I know instinctively what they need. But then I have to back up and think “Why” I chose that so I can explain it to the client.” Absolutely! But how often do we REALLY do that?There is one more step I rarely see except for the 20% of salespeople who write 80% of the business. They explain “What”, “Why” and then “HOW”. They explain exactly how this campaign will help to fulfill the client’s needs and goals. How will it help to solve the business problems that keep them up at night?Note: You can’t explain the “How” unless you understand the client. When was your last customer needs analysis with your client? If it’s been longer than 4 months, you need to sit with them NOW and take a new look at their challenges and needs. External forces are changing business almost weekly. If we don’t keep pace by updating our information, we can’t keep their marketing campaigns and messages current.What-Why- How. I provide a form for my clients to use before each presentation or “ask”. I ask them to write down the What, Why and How. No generic responses. I want each one specific to that client. If they can’t fill out the form, they need to step back and gather more information. If you explain clearly the “How” I guarantee your closing ratio will go up!Happy Selling! […]

More speakers have been added to this year’s Radiodays Asia, the leading radio and podcasting conference in the Asia-Pacific, to be held 5-6 September in Kuala Lumpur, Malaysia.Dr Padmakumar, Consultant, IndiaDr Padmakumar K is an experienced Radio Professional and a Radio Programming, Strategic & Marketing Consultant with a demonstrated history of working in the top FM Radio stations in India.Richard Palmer, Director of Market Development, Triton Digital, AustraliaRichard is an influential and key figure in the podcasting and radio industry. As Director of Market Development at Triton Digital, Richard provides guidance and advice to publishers and broadcasters on the ever-growing needs of streaming, podcasting, measurement, and advertising technology.

Shirley D’Costa, CBO, Kulfi Collective, IndiaAn enterprising marketing professional, Shirley D’Costa has over 16 years of experience as a strategy planner and business head across advertising agencies, digital agencies and content studios.Lauren Saylor, Executive Producer, smoothfm, AustraliaLauren Saylor lives and breathes radio as the Executive Producer of the “More Music Breakfast Show” on smoothfm in Melbourne, since its launch in 2012, as well as previously teaching at multiple radio schools.Jonathon Aspinwall, Editor, BBC, WorldwideJonathan is an award-winning editor with over twenty years of TV, Radio and Digital experience. He co-created the award winning Ukrainecast and was responsible for the reboot of Americast which recently won an RTS award for its Undercover Voter strand. He has worked on some of the BBC’s biggest brands including Radio 4 and BBC Breakfast and run programmes from around the globe including the US Election Results and live broadcasts from Kashmir.Harry Lock, Editorial Manager, PMA, UKHarry is the editorial manager for the Public Media Alliance, a global association of public service broadcasters, and the presenter of their podcast, Media Uncovered. His background is in broadcast journalism, having been a reporter for Radio New Zealand and a producer for the UK-commercial station, LBC.Radiodays Asia is a collaboration between Radiodays Europe, the world´s largest and leading conference for radio, audio and podcast, and broadcasting and podcast partners in Asia and Australia. The 2023 edition will run over two days in two tracks with 50 sessions. Top international speakers and industry leaders as well as successful producers and market experts will share their insights.Register for Radiodays Asia 2023 here. […]