Amanda Hensel is joining SonicTrek.ai as Content Coordinator and Director of Social Media for its “MyCountry.fm” brand.
Hensel will guide localized content for the brand and oversee social media campaigns. She spent fourteen years as Editor-in-Chief for Townsquare Media’s TasteOfCountry.com and TheBoot.com until departing in September.
SonicTrek.ai Partner/CEO Joel Denver commented, “We are excited to have Amanda joining SonicTrek.ai in this important role. Localized AI content is what will make the difference between what’s on the radio now, and what will be on the radio in the near future. With all of the SonicTrek.ai format offerings, radio’s paradigm will shift towards a more creative playlist for each market, and the localized content from our AI hosts will draw in listeners and keep them entertained and coming back for more.’
MyCountry.fm Brand Manager Charlie Cook added, “When you’re starting something new and creative it’s lucky to find someone who sees the potential and understands what it’s going to take to make the future come alive. Amanda is that for MyCountry.fm. She brings hands on experience and a passion for the Country genre and allows us to meet our promise of telling localized stories every day.”
Hensel states, “I’m thrilled to join the team at SonicTrek.ai and help shape the future of radio, and in particular overseeing content for MyCountry.fm and our Social Media for all of the formats. What SonicTrek.ai is doing with AI feels fresh, forward-thinking and exactly what this industry needs, more localized content. It’s time to breathe new life into one of entertainment’s most enduring formats.”
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