A long-running community station in Cambridgeshire has a new name and focus as Huntingdon Community Radio becomes Ouse Valley Radio.
The station says the rebrand reflects its broader reach across the region and marks a new chapter in more than 25 years of community broadcasting.
It officially launches under its new name on 1st November, with an updated sound, new equipment and expanded local coverage.
Ouse Valley Radio will continue to serve the towns of Huntingdon, St Ives, Ramsey, Godmanchester, Warboys and nearby villages while also including the wider Cambridgeshire stretch of the Ouse Valley.
Director of Programming Tony Obee said: “Our station has always been about connecting communities. The River Great Ouse flows through the heart of our district, and so does the community spirit we aim to capture every day on air.”
Alongside the new name, the station has invested in modern studio technology including digital desks and new outside broadcast equipment, with plans for a mobile app to follow. The team is also seeking new presenters to join its line-up.
Director of Marketing Paul Jackson said: “We’re determined to honour our mission to be a trusted source of local news, cultural celebrations, and deliver high-quality, popular and specialist music.
“Whether it’s local stories, insightful interviews, radio drama or events, we’ll remain a station shaped by and for the community.”
As a volunteer-led, non-profit station, Ouse Valley Radio will continue to reinvest surplus funds back into the community through its Charity of the Month initiative and local donations.
Tony Obee added that the relaunch “builds on years of support for local musicians, grassroots projects and community voices” and promises a stronger, broader and more connected station for the future.
This story first appeared on radiotoday.co.uk