Bauer Media Group is evolving its management structure, with two closely linked leadership bodies – the Board and the Group Leadership Team.
The move is to strengthen the company’s focus on core businesses and speed up decision-making.
From 1 January 2026, the Board will comprise Yvonne Bauer as Chair, Vivian Mohr as Chief Operating Officer, and Michael Davie as Chief Financial Officer.
The company says the new structure will ensure Publishing, Audio and Outdoor remain central to Bauer’s long-term growth.
Vivian Mohr, who was previously President of Audio, steps into the new COO role and will lead the newly formed Group Leadership Team.
That team will bring together operational and financial leaders across Bauer’s key business areas. Simon Myciunka, CEO of Bauer Media Audio UK, becomes President of Audio while continuing to head the UK operation.
Justin Cochrane becomes President of Outdoor and CEO of Outdoor UK, and Ingo Klinge will serve as President of Publishing and CEO of Publishing Germany.
Other appointments include Svenja Dimke as Senior Vice President People and Tina Sany-Davies as Group General Counsel.
Yvonne Bauer said the changes build on years of healthy, profitable growth and mark the next logical step in Bauer’s transformation: “This new leadership structure will help us make faster decisions, seize opportunities more effectively, and continue on our successful path with confidence,” she said.
Vivian Mohr added that the new Group Leadership Team brings together entrepreneurial spirit and expertise across all key business areas, helping to align strategy and operations more closely.
The restructuring follows the recent integration of Bauer’s Outdoor division and ongoing investment across audio, publishing, and digital platforms, which the company says will continue to drive sustainable growth across all markets.
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